We are a premium digital design company that specialises in Website Application Development, Brand & Graphic Design and Multimedia Production. We are committed to providing solutions to our clients using the best technology and software in media production. We consistently upgrade and improve our skillsets to accomplish even the most challenging tasks.
As an award winning business organisation, we understand the discretion involved in handling our clients’ instruments, hence we ensure legibility and aesthetics in our designs to appeal to their respective audiences.
As a team of young intelligent and highly creative individuals, you are guaranteed, high dedication and acumen to your job using the latest technologies, platforms, and media, we create the most relevant and functional outputs.
In today’s society, image is everything. How you present yourself to the outside world sets the tone for all of your interactions – with associates, partners, media and organisations. You cannot afford to present an unprofessional or inconsistent image in a competitive landscape.
Partnering with our experienced creative team ensures that your organisational image achieves maximum positive impact on your target audiences. You need a partner that understands how to create or revitalize an organization’s visual identity standards and extend these frameworks into creative, project-specific approaches.
We believe that good quality design requires more than just creativity. It requires research, analysis and close collaboration with you to reflect your brand’s vision, strengths, messages and priorities. To ensure that our design aligns with your expectations, we work with a four-phase process to guide us every step of the way.
Phase 1: Research
Before any actual creative work begins, we conduct extensive background research. We may ask questions to understand your goals, audience needs and project expectations. In addition, if necessary we may also conduct market, customer and competitive research to gather additional insight. Once our research is complete, we will proceed to the design stage.
Phase 2: Analysis
We keep your communication needs and priorities at the core of every design decision – from colors to image selection to font styles. Typically, we explore several different creative approaches before centering in our main creative ideas. We evolve these creative approaches into comprehensive design directions.
Phase 3: Execution based on UX, GUI and Technical Specifications
a) User Experience (UX) requirements and Graphic User Interface (GUI) requirements
This section of the document provides the technical blueprint of the application. Sample designs, and workflow models will describe exactly how the application will work.
The interface is the first website-application component that users experience. If the users are uncomfortable with the interface, then regardless of whether or not the underlying business logic meets project requirements, the project will not be a success. It is absolutely essential to involve users in the project as a whole and the interface in particular as early in the project as is possible.
b) Based on Technical Specifications
The technical specifications include the following:
Phase 4: Testing and Evaluation
Software and website development is an iterative process and requires end-user interaction for feedback and bug reporting process. This stage refers to the overall approach to testing as well as provides details on who will be responsible for the testing and the outcomes in each case. This is usually part of the functional specification phase of the project. This provides a detailed result, as the analysts developers understand more about the components that will require testing.